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Facebook Just Made A Pretty Awkward Change To Your Profile

If you haven’t looked at your own Facebook profile recently, you might want to go check it out.The social network recently tweaked a setting that changes how your employment and education history is displayed, a spokeswoman for Facebook told The Huffington Post on Monday. While the change won’t make any private information public, it could make some previously tucked-away information very obvious to your friends — which might be a bit uncomfortable.

Source: www.huffingtonpost.com

 
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Did Facebook Just Deliver A Crushing Blow To Native Advertising?

Everyone assumes that if Facebook were to drop an anvil on media companies, it’d come in the form of an algorithm reconfiguration, a change in the revenue split on Instant Articles, or some combination of the two.

But for the increasing number of publishers that rely on native advertising to make ends meet, Facebook may have already delivered a brutal blow.

It all started with a seemingly innocuous announcement on April 8. In a blog post, Facebook announced that it would start allowing publishers to share native ads right on their Facebook pages. Most of the press treated this as a good thing for media companies, which could now promote native ads to their sizable Facebook audiences.

In reality, the news opened up the potential for disaster, due to a new tool Facebook just put in place.

Source: www.fastcompany.com

 
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Majority of travellers claim they prefer booking on a mobile device

Is mobile search and booking really at the point where consumers prefer it to a tablet or desktop device? It appears so.

Source: www.tnooz.com

 
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YouTube SEO: The Ultimate Guide for Ranking Videos on YouTube and Google

When you hear the words “search engine optimization,” you likely think of Google. This makes sense, as Google is clearly the alpha dog when it comes to search engines, holding 63.8% of the market share. But there is also a second search engine that you should focus on to maximize your business’s exposure.

No, it’s not Bing. It’s YouTube.

Yes, YouTube is the second largest search engine in the world (and it just so happens that it is owned by the first).

In this article, you will learn how to optimize your YouTube videos for search. I will go over the basics of YouTube SEO, and even delve a bit into some more advanced hacks that most people never think to use.

Just like website search engine optimization, the strategies used for video SEO are universal regardless which platform is hosting your video (be it YouTube, Vimeo, DailyMotion or whatever else). However, given the size of YouTube, this is video platform I will focus on in this article.

But first, let’s talk about why you should even bother:

Source: www.business2community.com

 
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3 Landing Page Mistakes Sabotaging Your ROI

Here are three of the most common landing page mistakes and how you can fix them.

Source: blog.kissmetrics.com

 
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