How Friction in User Experience Hinders Decision-Making and Leads to Negative Emotions
Since videotapes and DVDs were replaced with streaming sites like Netflix, have you ever been faced with agonizing indecision when choosing a movie to watch because there were too many choices at your fingertips? When CD players were replaced with mp3 players that can hold over 40,000 songs, like the Apple iPod for example, have you ever found it difficult to stay on one song and enjoy it without thinking about what song to switch to next? Many times, you can even find yourself changing the song before it’s even over?
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