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15+ Tools and Templates for Plug-and-Play Content Marketing Plan

Content Marketing Institute offers a plug-and-play marketing plan tool set to help you create a new strategy or improve your existing initiatives.

Source: contentmarketinginstitute.com

 
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Create, Distribute, and Share: 15 Essential Content Marketing Templates

15 tools, templates, and checklists to get your content marketing started in the right direction – Content Marketing Institute

Source: contentmarketinginstitute.com

 
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The Secret Your Website Traffic Might Be Trying to Tell You

An unseen message in your website traffic could open a new content-centered profit channel – Content Marketing Institute

Source: contentmarketinginstitute.com

 
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5 Reasons You Need a Content Marketing Strategy Right Now

Content marketing has proven to be insanely effective, and can be integral to building the trust that inevitably leads to conversions. Stratabeat even found that “80 percent of business decision-makers prefer to get company information in a series of articles, versus an advertisement.”

But, like most other digital-marketing techniques, content marketing isn’t something you want to jump into blindly.

Just as a football team doesn’t storm out onto the field without a thorough game plan, you don’t want to haphazardly produce content without first devising a strategy. In fact, research from the Content Marketing Institute and Marketing Profs found that, “Marketers who have a documented strategy are not only more effective but also less challenged with every aspect of content marketing.”

Here are five specific reasons why you need a content marketing strategy right now.

Source: www.entrepreneur.com

 
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The Top 20 Content Marketing Influencers of 2016

Which influencers have the biggest impact on content marketing discussions? Who drives conversation about the topic online and in news outlets?

To find out, ScribbleLive used its Insights tool to analyze millions of pieces of content posted in 2016 on social media, news sites, blogs, and forums. The researchers looked to see who were featured most frequently in discussions, tagged in relevant social posts, and quoted in the media.

The list of the top 20 content marketing influencers includes Jeff Bullas of JeffBullas.com, Joe Pulizzi of the Content Marketing Institute, Sam Hurley of Curatti, and MarketingProfs’ own Ann Handley.

Source: www.marketingprofs.com

Great list and I would make #21 @iSocialFanz Brian Fanzo

 
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