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Facebook Announces New Ad Options for Car Dealers

It may not seem an immediately obvious conclusion, but a lot of people are using Facebook in their search to buy a car.

I mean, it makes sense, people are using Facebook for almost everything these days, at least in some capacity – but most are probably not aware of just how influential The Social Network can be in the vehicle purchase process.

According to research released by Facebook earlier this year, digital platforms influence some 70% of all auto sales, while social media alone is set to influence 40% of auto sales by 2020. Instagram’s also popular among those looking to buy a car, making Facebook more broadly a key platform for automotive sellers as they look to connect where their customers are active.

Catering to this, Facebook has this week announced two new ad options for auto companies looking to maximize their messaging across platform.

Source - Read More: www.socialmediatoday.com

 
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Instagram now lets people add guests to live video streams

Make way for more talking heads. Instagram, competing hot on the heels of other live video broadcasting apps, is enhancing its video streaming service with a new feature that it hopes will bring out more videos both from those of its 800 million users who might be too shy to use the feature on their own, and from those who can’t resist an opportunity to be more social. Today, Instagram announced that it would let users who run live video streams add guests into their videos.

The rollout, part of the company’s latest update, follows a limited test that Instagram started in August to smaller groups of users, as part of its bigger and gradual expansion of live video and messages — a feature that first launched a little under a year ago.

Source - Read More: feedproxy.google.com

 
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3 Tools That Increase Your Instagram Bio Links

Want to get more out of your Instagram bio link?

Do you wish you could share multiple links via Instagram?

In this article, you’ll discover three tools that let you serve links to people who click on your Instagram bio.

Source - Read More: www.socialmediaexaminer.com

 
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Facebook acquires anonymous teen compliment app tbh, will let it run

Facebook wants tbh to be its next Instagram. Today, Facebook announced it’s acquiring positivity-focused polling startup tbh and will allow it to operate somewhat independently with its own brand.

tbh had scored 5 million downloads and 2.5 million daily active users in the past nine weeks with its app that lets people anonymously answer kind-hearted multiple-choice questions about friends who then receive the poll results as compliments. You see questions like “Best to bring to a party?,” “Their perseverance is admirable?” and “Could see becoming a poet?” with your uploaded contacts on the app as answer choices.

Source - Read More: techcrunch.com

 
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The Ultimate Guide to Hashtags

Since its first use in 2007, the hashtag has spread from Twitter to almost all major social media networks, including Facebook, Instagram, Google+, YouTube, and even Pinterest to some extent. With hashtags pervasive everywhere, we wanted to take a look again at how your brand can use hashtags with success, on any social media platform.

 

Source - Read More: www.socialbakers.com

 
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