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The Way For You to Win on Facebook is Simple: Stop Doing These 2 Things #FacebookMarketing Marketing

Facebook is becoming more powerful, and competitive, by the day. Here’s what two of the world’s top social media experts say will keep you ahead.

Source - Read More: www.inc.com

Social media marketing is always changing as the platforms change. It is always a good idea to test different types of posts, They could be video, photos, shared posts, try different types of text within the posts and see what works and what doesn’t with your audience.

 
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Why Case Studies Are Great Marketing Tools

Unlike more sales-oriented strategies, content marketing is a great way to educate existing and future customers about your industry in relevant ways. While eBooks and guides are useful long-form content marketing types, case studies are unique in the way they combine storytelling with providing information relevant to your business.

Source - Read More: www.getspokal.com

 
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More Reasons Why Video is Crucial to a Marketing Strategy

Video is a crucial, necessary, and important part of any marketing strategy. In fact, brands who use videos as part of their “ecommerce experience” state that those videos contribute a 6% to 30% increase in sales and also contribute to a boost in conversion rates.

Data also suggests that consumers who watch a video online are 46% more likely to research the products they see in the video and more than 50% of consumers use video on their smartphone in order to make purchasing decisions. Generation Y shoppers are 264% more likely to share product videos when shopping online.

Source - Read More: www.business2community.com

 
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7 Emails Your eCommerce Store Needs to Send Out on an Automated Basis #Infographic 

Are you hesitating about incorporating emails into your online marketing strategy? Think that this method is past its prime? Well, think again.

More than 70% of customers chose email over other online channels, including social media, mobile apps, direct mail, and text messaging. Not convinced? How about the fact that email has an average ROI of $38 for each $1 spent?

One of the biggest reasons why customers prefer emails over other promotion channels is personalization. Marketing emails can be highly personalized, down an individual user level, which is appreciated by prospects and customers.

Source - Read More: www.socialmediatoday.com

 
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Google’s New Posts Feature: Everything Local Businesses Need to Know #googlemybusiness #marketing

Explore Google’s newest feature that allows businesses to create short, time-sensitive, content pieces that appear as part of maps and search results.

Source - Read More: www.mdgadvertising.com

A great new feature that businesses should take advantage of.

 
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