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WOW 700,000 Views – Power of Content Curation #contentmarketing

Hard to believe I now have over 700,000 views on my curated topics within Scoop.it. I guess you can say I accidentally became a content curator. For many years I’ve said, “I attend the School of Daily Learning” (also known as the Internet) where I find and explore new content and topics. Before when I

 
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How Your Small Business Can Expand into the Mobile Market #mobilemarketing

Mobile is expanding as a choice market among consumers everywhere. If you are not advertising and engaging customers on mobile, then you are losing out on a highly lucrative market. Mobile, like the internet, doesn’t cost much money to advertise on. So, your small business really doesn’t have an excuse for why it should not be readily available for smartphone users. Here are some tips that will help your small business become a mobile marketer:

Source: www.hr.com

 
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Social Ad Spend Surpasses Television: New Research 

Is your company wondering where to allocate its advertising budget?

Are you on the fence about whether jumping into social media advertising is worth it?

New research shows that for the first time, digital and social media ad spending has surpassed that of TV. Marketers everywhere may revisit their strategies, leading to big changes in ad spend.

In this article, you’ll discover where digital advertising dollars are being spent, why marketers are flocking to certain media, and how you can keep up with the pack.

Source: www.socialmediaexaminer.com

 
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Facebook, Twitter cut off data access for Geofeedia, a social media surveillance startup

According to a new study published today from the American Civil Liberties Union, major social networks including Twitter, Facebook and Instagram have recently provided user data access to Geofeedia, the location-based, social media surveillance system used by government offices, private security firms, marketers and others.

Source: techcrunch.com

 
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How Google Analytics ruined marketing

Marketers in the high-tech world who use phrases such as “social media marketing,” “Facebook marketing” and “content marketing” do not understand the basic difference between marketing strategies, marketing channels and marketing content. And Google Analytics is to blame.

Source: techcrunch.com

 
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