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7 Content Marketing Trends You Should Be Following

Twenty years ago, Bill Gates said that “content is king.” His words turned into a global motto for content marketers, SEO experts, and social media specialists. Are his words still valid today? We got rid of bad black hat link building strategies. We focused on good, relevant, high quality and shareable information. Thus, content as we know it is on top of its game.

The rise in technology put new marketing tools and platforms within our reach. It led content to become more than well-selected and well-presented words. It turned it into an instrument used to engage users, keep them close, and make them loyal to your brand.

Source - Read More: www.dreamgrow.com

 
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Facebook says fake accounts linked to Russia bought thousands of ads during US election

Facebook on Wednesday said it had found evidence that fake accounts “likely operated out of Russia” purchased thousands of ads during the US presidential election designed to amplify divisive political messages.

Facebook said the ads were part of elaborate “information operations” in which “organized actors,” including governments, used social media to deceive the public and distort political sentiment.

Source - Read More: feedproxy.google.com

 
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Top 20 Influencers Of CMOs: 1st Half 2017 #marketing #influencers

Since 2015, Leadtail has been analyzing CMOs – who and what they read, reference, and tweet about. For the first half of 2017, Leadtail analyzed 372,180 tweets from 1267 CMOs that were published on Twitter. The results in this article provide a glimpse into what’s on the minds of CMOs.

Source - Read More: www.forbes.com

This list has some of the best marketers in the world and you should be following them. One my thing they have in common is they freely share their knowledge on social media to help others.

 
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5 Social Sharing Tools for Teams

Do you want your employees to contribute to your social media marketing?Looking for tools to manage the content people share on social?In this article, you’ll discover five tools that will help you coordinate the content your team posts on social media.

Source - Read More: www.socialmediaexaminer.com

 
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Facebook’s Watch goes up against YouTube for ad dollars

Facebook Inc launched its Watch video service to U.S. users on Thursday with plans to allow people to submit shows, as the No. 1 social media network vies with Alphabet Inc’s YouTube for advertising revenue.

Advertisers are shifting more of their budgets from television to online as viewers have migrated to watching shows on smartphones and tablets.

Source - Read More: www.reuters.com

 
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