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3 Reasons You’re Not Seeing Tangible ROI With Your Social Media Efforts

Not telling your brand story, posting inconsistently and missing out on paid advertising opportunities could sink your brand.

Source - Read More: www.entrepreneur.com

 
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8 Ways Your Content Strategy Should Change With the New Facebook News Feed

Yesterday, Facebook announced the biggest change to News Feed in its seven-year history. During the opening of this announcement, CEO Mark Zuckerberg shared how almost 50% of News Feed content today is photos and visual content.

Naturally, Facebook took this information and translated it into a new, visually-focused News Feed design. These News Feed improvements, which can be read about in detail here, have serious implications on how fans engage with brands on Facebook, and what content these brands need to be posting for Facebook marketing success.

Below you’ll find eight marketing takeaways that were immediately clear after the announcement. Use them to plan your content strategy as we patiently anticipate the arrival of the new Facebook News Feed.

Source - Read More: blog.hubspot.com

 
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How to Easily Design Social Media Images: 4 Free Tools

Discover four free easy-to-use tools to design professional-looking social media images for your marketing.

Source - Read More: www.socialmediaexaminer.com

 
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Dropbox will now scan your images for text

Dropbox is building automatic text recognition into its service. Soon you’ll be able to search your documents even if they’re saved as images like JPEGs or PNGs.

 

In the post announcing the feature, Dropbox said that over 20 billion image and PDF files have been stored on its service, with between 10 and 20 percent of these consisting of photos of documents.

 

The company has previously used similar optical character recognition technology to scan text from its document scanner app, but this functionality will work on your existing files, regardless of how they were added originally.

 

 

more at  https://www.theverge.com/2018/10/10/17958782/dropbox-optical-character-text-recognition-scan

 

Source - Read More: www.theverge.com

OCR has for long been a valuable ally to Healthcare Tech professionals. Unfortunately the quality of OCR solutions has always been a talking point. It will be useful to see how Dropbox performs with scanned copied of handwritten bills and prescriptions… We will be closely monitoring this roll out and experimenting to see if if it can directly provide benefits to doctors and patients alike.

 
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Facebook Groups now supports 250-person chat rooms

If your Jimmy Neutron Facebook Group has felt a bit dull, that’s probably because the social media giant didn’t allow members to jump into a giant, earl

Source - Read More: www.engadget.com

 
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