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Apple Researching How the iPhone Can Help You Make New Friends – Mac Rumors

Via Scoop.itMarketingHits

With the explosive growth of Facebook and Twitter, social networking has been the biggest trend in the recent years. Apple has already tried delve into this market a bit with its iTunes network Ping, though with limited success.
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Facebook Ads Get 20 Times More Clicks In Context

Via Scoop.itMarketingHits

Media, marketing and context are old friends. It is not enough to merely reach the target user on Facebook. Put ads in the right context and an audience will get the intended message.

If you try to engage a consumer in anything on the way from alarm clock to coffee, it’s not going to work. Advertising while they play with their kids, go on a date with their spouse, or chill out with the Kindle is not going to work either because there is no context for engaging the marketing message.
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The Smart People Are on Twitter and Other Online Strategies

Via Scoop.itMarketingHits

By now all of us – or at least most of us – know that we need a website and that the question is what we should do with it, not whether it should exist.
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An Interactive YouTube Music Video Featuring QR Codes

Via Scoop.itMarketingHits

I interview aspiring filmmaker DuNo Tran, whose unique YouTube music video for rapper Shin-B’s new song is one of the first to feature the use of QR codes.
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LinkedIn Is An Untapped Treasure Trove For Political Campaigns

Via Scoop.itMarketingHits

New research from Pew highlights the high civic enthusiasm of social media users. When the scramble for Facebook fans is exhausted, the study suggests, LinkedIn could become the new political battleground.
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