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Which TV Shows Are the Most Social? [STATS]

Via Scoop.itMarketingHits

The most social shows on TV aren’t necessarily those with the highest Nielsen ratings. That’s the big takeaway from a new research study from TVGuide.com, which ranks the most social TV shows from the 2010-2011 television season.
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Display Budgets Make Room for Online Video – eMarketer

Via Scoop.itMarketingHits

Dollars coming from banner ads, less so from TV. Online video advertising’s effectiveness is helping it peel dollars away from other areas, and while TV budgets are one source of funding, more advertisers are shifting greater shares of dollars from other display budgets to video, according to research from online video ad network BrightRoll.
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Facebook Launches Login Approvals, an Optional New Way to Secure Access to Your Account

Via Scoop.itMarketingHits

This morning, Facebook launched a new feature called “login approvals,” which offers users the ability to further secure access to their Facebook account through the introduction of a second step to the login process.
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Half of UK businesses ban social media at work

Via Scoop.itMarketingHits

A study has revealed that almost 50% of UK companies prohibit employees from using social media at work.

The research, carried out by Lewis Communications and HCL Technologies, found that from the 2,500 businesses surveyed, 48% ban their workers from posting updates on Twitter, Facebook and other social networking sites.
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Facebook’s new ad report explained

Via Scoop.itMarketingHits

We take a look around Facebook’s new advertising reports dashboard, giving you increased access to analytics, with an improve dashboard layout.
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