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How Personalization is Changing Content Marketing Campaigns

Personalization can be defined in ways that suit your needs or supports your biases. In digital marketing, that may solely depend on your specialization. For example, we can define personalization for e-commerce, PPC, demand generation, and email.

Source - Read More: blog.scoop.it

 
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Top 10 Out-of-the-Box E-Commerce Marketing Tips

So, you’ve got your digital shop started and you’re not sure what to do next? Or, maybe you’re just not drawing the traffic you need to reach your earnings potential? It’s time to dive into learning about e-commerce marketing. It’s not nearly as complicated as you think and if you’ve already got your store up then you’ve got the really difficult part done already. Hop right in. We’ve got ten hot and actionable tips to help your store to thrive well into the future.

Source - Read More: www.searchengineguide.com

 
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4 Tips for Engaging Instagram Content [Examples]

Instagram-referred visitors spend a lot more time on e-commerce sites than those from other social media.

Source - Read More: contentmarketinginstitute.com

 
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How Voice Apps will Change E-Commerce Forever

Marketers say that in order to anticipate what the customer wants, you have to know what they’re thinking. With voice apps becoming more and more commonplace — now the customer can actually tell you.

Perhaps the biggest evidence that shows a marked shift in how customers search is found within the biggest movers and shakers in both e-commerce and search — Amazon and Google.

Source - Read More: blog.kissmetrics.com

 
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Top E-commerce Trends to inform your 2017 marketing strategy

These massive trends will change E-commerce marketing this yearWe are now well into 2017. If you are to develop a winning e-commerce marketing strategy you’ll need to start planning now. E-commerce continues to grow rapidly, but with the huge market acting as a magnet to brands large and small, competition will ramp up faster than the total growth of the market. This means customers will be harder to win, easier to lose and fussier on price and user experience.

Source - Read More: www.smartinsights.com

 
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