Maximise ROI on your video by splitting it into mini edits Video posts on Instagram can be up to 60 seconds long, so one way to get ROI on your video is to plan it with social media in mind. If your video is longer than 60 seconds never fear! Think about natural breaking points in your promo video so that it can divided into mini edits, therefore creating multiple social media posts from one video!
Source - Read More: www.squaredaisy.com
While you might have been going live on both Facebook and Instagram since 2016, LinkedIn has recently decided to join the live streaming platforms.
In fact, in February 2019, LinkedIn Live was launched to individual users. It was just recently announced that LinkedIn Live would also become available to business pages.
While your business page might not have live capabilities yet, once it’s available you can use it to launch new products, demonstrate thought leadership, and boost your content strategy.
In this post, we’ll look at how seven brands have been doing that with LinkedIn Live.
Source - Read More: blog.hubspot.com
As a social media manager or PR manager, you probably have plenty of time to read about the latest Instagram algorithm update, look up the current trending topics social media, and watch a webinar on content marketing during your day, right?
Source - Read More: www.meltwater.com
Most marketers today understand that social media advertising is a critical component of the marketing mix, but sites like Facebook and Instagram can be intimidating for individuals who aren’t especially social media savvy. In order to get a clearer picture of optimal social media ad strategy, I reached out to Chris Chung to get his insights on some of the most common questions that get asked about advertising on Facebook.
Source - Read More: www.entrepreneur.com
Take a moment to think about how you’ve used the internet today. Which posts made you stop scrolling through your Instagram feed? What webpages did you spend the most time on? What content did you enjoy? If you’re like most of us, there’s a good chance that videos played a factor in your answers to all three of those questions. So it’s no surprise that marketing experts have been encouraging brands to use more video for years now.
Source - Read More: moz.com
