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Why Marketers Need to Understand AI and How to Get Started

The writing is on the wall. Marketers at all levels, in any discipline and industry, need to understand AI. Artificial intelligence is about to transform and disrupt marketing as we know it.Why?Because your upcoming strategic initiatives will increasingly involve AI and related technologies. In fact, they might already.That’s a bold prediction, but one we’re confident in for several reasons.

Source - Read More: www.marketingaiinstitute.com

 
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How to Create a Documented Content Marketing Strategy

A documented content marketing strategy addresses your business challenges and defines how you’ll leverage content to solve those problems. Here’s a step-by-step guide for creating a comprehensive strategic document.

Source - Read More: insights.newscred.com

 
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Social Media Marketing Mistakes That Will Drain Your Budget

In the past, it was unavoidable to see at least one post a day about how having a website is a must when you are running a business. Today, the same applies to social media platforms. Social media marketing has become a popular playground for businesses striving to promote themselves.

And, you know how it goes with favorite playgrounds, they are usually overcrowded. Quite often, SMBs jump right into the social media marketing game and make common mistakes that can potentially cost them greatly in the long run.

Here are the common mistakes businesses make with social media marketing and what you should do to avoid them.

Source - Read More: www.social-hire.com

 
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The 10 Most Important Social Media Metrics to Monitor

Trying to prove the value of your social media marketing? Here are the 10 most important social media metrics to monitor.

Source - Read More: mention.com

 
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How to Create a YouTube Business Account: A Step-by-Step Guide

Is your business on YouTube?
Hey, it’s not 2010 anymore. The takeover of video content marketing has been a long time coming as more and more brands have made the leap to YouTube. Whether it’s in the form of bite-sized how-to’s or long-form tutorials, YouTube content represents a cost-effective way to educate and entertain your audience.

Source - Read More: sproutsocial.com

 
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