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B2B Content Marketing trends | 2013 Research Report

Here are highlights of the new research report by CMI and MarketingProfs: The 2013 B2B Content Marketing Benchmarks, Budgets and Trends – North America. Just as we have seen in the previous two years, content marketing remains a top priority for marketers going into 2013: 9 out of 10 marketers are using content marketing. In

 
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#ScoopitChat Returns to Talk Marketing with Brian Yanish – Get the Scoop on using Scoop.it as a marketing tool

With the great success of last week’s inaugural #scoopitchat, we’ve decided to bring it back! This week, we’ll be talking about social media, online marketing, and curation with Brian Yanish, the founder of MarketingHits, a company who helps businesses find new ways to connect with customers online. Join us at 11am PST to share ideas,

 
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The State Of Social Media Marketing (infographics)

The team at Awareness surveyed 469 marketers from wide varieties of industries, company sizes and levels of social marketing expertise. Respondents came from a cross-section of executives, managers and those who support the social marketing functions within their organizations. This Infographic summarizes the key findings from The State Of Social Marketing Report: 7 Major Findings

 
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Use analytics to build your business #googleanalytics #smb

When Jeff Booth was a contractor in Vancouver, he was always infuriated when flooring didn’t arrive on a job site on time. So 13 years ago, he founded BuildDirect, an online shopping site for flooring products that took out the middleman. The company now sells to customers in 100 countries. “I didn’t set out to

 
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How to Get More Customers With the Same Amount of Traffic by Using Customer Funnels

Excerpted from article on KISSmetrics: “Getting quality traffic on the interwebs is one of the hardest things you’ll ever have to do. We can spam Twitter, Facebook, Reddit, and LinkedIn all day. We’ll get a ton of traffic. But that won’t get us anywhere. We might go from 100 visits to 10,000 visits and still

 
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