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Heads up, advertisers: Facebook is shrinking mobile News Feed ad space

Starting August 19, Facebook is rolling out changes to mobile news feed post and ad layouts, taking them from a 2:3 aspect ratio to 4:5.

Source - Read More: marketingland.com

 
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How Voice-Activated Tech Will Change Content Marketing #contentmarketing

Once nothing more than an entertaining novelty, voice-activated technology is now big business and is fast becoming part of everyday life for many people.

 

There are now almost 120 million smart speaker devices in US homes – a growth of 78% in just one year. The use of mobile devices has also grown. 60% of Google searches are now performed from mobile devices, and a growing percentage of those are voice searches – at least 20% according to the last figures confirmed by Google.

 

This evolution in the way that people are looking for and consuming information means that your content marketing strategy also needs to adapt. SEO needs a different approach when you’re optimizing for voice search, and your content does too.

Source - Read More: marketinginsidergroup.com

 
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YouTube finally adapts to vertical videos, here’s how it will help your marketing team

YouTube is now expanding past the standard 16:9 ratio for easier mobile viewing.

Source - Read More: www.techrepublic.com

 
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YouTube finally adapts to vertical videos, here’s how it will help your marketing team

YouTube is now expanding past the standard 16:9 ratio for easier mobile viewing.

Source - Read More: www.techrepublic.com

 
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Create Ads from Your Mobile Device Using New Creative Tools in the Ads Manager App

We’re introducing a new suite of creative tools for the Ads Manager app that make it easier to build compelling ad content right from your mobile device.

Source - Read More: www.facebook.com

 
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