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Heads up, advertisers: Facebook is shrinking mobile News Feed ad space

Starting August 19, Facebook is rolling out changes to mobile news feed post and ad layouts, taking them from a 2:3 aspect ratio to 4:5.

Source - Read More: marketingland.com

 
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10 Templates to Help You Create Beautiful Instagram Stories

More than 15 million businesses now use Instagram worldwide and over half of those businesses are creating Stories every month. Stories are an incredible way to connect with your audience in fresh and authentic ways. Who knows, maybe they’ll even become the new News Feed.

But creating attractive Instagram Stories can be challenging and time-consuming. We’d love to help with that!

Source - Read More: www.entrepreneur.com

 
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Facebook tests removing organic Page posts from News Feed

Facebook’s News Feed has been largely pay-to-play for Pages for years. Now the social network is exploring whether to make it completely so.

 

Last week Facebook officially rolled out its Explore Feed for people to find posts from Pages they aren’t connected to. Now Facebook is testing whether to make that Pages-only feed the only place for people to find posts from Pages, including the ones they are connected to.

Source - Read More: marketingland.com

 This’ll become a huge challenge  for businesses to get in front of new potential customers on Facebook. Companies with large advertising budgets will benefit from this change if Facebook implements it 

 
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Facebook downplays test banishing all Pages to buried Explore Feed

Facebook has caused a 60-80 percent drop in referral traffic to news outlets in six countries due to a test that removed Page posts from the News Feed and..

Source - Read More: techcrunch.com

 
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Inside the Facebook Algorithm: All the Updates You Need to Know

If you do Facebook marketing, one thing that you might want to understand is the Facebook algorithm.

The Facebook algorithm helps make sense of the huge number of posts that people and businesses share every day and chooses the posts to show in our News Feed based on a huge number of factors.

We want to help you understand how your Facebook posts get viewed on Facebook. So we’re collecting all the relevant Facebook algorithm factors, updates, and changes and placing them here in this post for easy reference.

Source - Read More: blog.bufferapp.com

One of the biggest challenges for business using Facebook to reach new and existing customers is to get more reach on Facebook. The algorithm can work for or against you. This article can help you understand the do’s and don’t when it comes to posting.

If you need help contact us at MarketingHits.com

 
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