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Five Reasons Video Content Should Be Among Your Marketing Tactics In 2018

From its ability to be completely customized to its proven ROI, marketers should shift their focus towards video content in 2018.

Source - Read More: www.forbes.com

 
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#INFOGRAPHIC How to Create Big Rock Content for Content Marketing

Take a look at this infographic to learn how to get started creating big rock content that can drive huge ROI for your content marketing program.

Source - Read More: insights.newscred.com

 
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How To Measure Your Facebook ROI

How do you get tangible social media ROI statistics when you’re dealing with such fuzzy concepts as brand awareness, reputation and likes?

Source - Read More: www.forbes.com

 
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Essential Tools for Tracking the ROI of Social Selling

Show, don’t tell. In business, that means “Where are the metrics?” Sales reps can clearly observe that social selling works, but their bosses want metrics.

Source - Read More: www.salesforlife.com

 
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Hey CMOs, Here’s How To Set A Facebook Ad Budget That Works From The Start

Many saw it looming on the horizon, but 2017 was finally the year when digital ad spend eclipsed TV. In two short years, digital ads are expected to make up a full 50% of all ad spending.

Google and Facebook make up more than 70%  of the digital advertising market in the U.S. , and Amazon has pledged to jump into the fray this year. It’s a smart move on Amazon’s part — as more Americans spend time on digital devices and consume content and advertising there, the brands that fail to make the leap with them will fall behind.

How do enterprises with well-established advertising budgets shift their attention to Facebook ads without seeing a simultaneous drop in ROI?

Source - Read More: www.forbes.com

 
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