Whether you are going for your first job interview out of college or you are a seasoned business professional, you have to think about how you are presenting yourself online these days. People can Google your name and instantly come up with your social profiles, so how you present yourself online becomes your personal brand. If you own a small business any transgression a customer finds online can mean the end of your business. Personal branding online is a crucial skill to master these days no matter what part of a business you are in, but it’s not always easy to know what to do.
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